Ad CampaignHigh-performing WebsiteFundraising Firestarter Write Away Day

Ad Campaign

Be bold. Be clear. Be everywhere.
A strategic ad campaign will ↷
Grab the attention of your people
Hit that emotional trigger that makes them care.
Use strategic elements to move them to act

What you get:

A discovery session to uncover your goals, audience, challenges, offers, and the action you want people to take.

A brand & messaging outline of your voice, key messages, and positioning distilled for project alignment.

Client interviews (up to 3) + VOC insights of underlying patterns, objections, desires, testimonials, and the golden phrases your audience uses.

Campaign strategy plan including the concept direction, messaging hierarchy, funnel logic, and where each asset fits in your bigger goal.

Fully developed ad series with copy that lands hard and fast, every word built with buyer psychology.

Unlimited tweaks (within project timeline) until you're obsessed with every word and execution detail.

Design collaboration to ensure the concept, visuals, and messaging align perfectly.

Post-campaign call to analyze performance, audience behavior, and what to optimize next.

Testimonial

Clients coming in from that ad are really ideal clients, they want and appreciate exactly what I offer

“I’m still getting calls just from the advertorial you wrote, and I only ran it once. It’s unbelievable how powerful it was. I never got this many inquiries and clients.



I also noticed that the clients coming in from that ad are really ideal clients, they want and appreciate exactly what I offer which is really nice.

I get compliments all the time like 'I usually skip diet ads, but for some reason this one made me stop' or 'whoever did your marketing did an amazing job'”

Nissi Merlin
Nissi’s Health Coaching

Timeline: 1-2 Weeks

Price: $1,400+

High-performing website

Set your site on greater things
A smart website will ↷
Turn curious visitors into warmer leads.
Prove your value and drive action on autopilot.
Allow you to control your narrative instead of Google search results.

What you get:

A 60-minute discovery session to delve into your goals, challenges, positioning, audience, and priorities.

A Brand Messaging Summary with clear voice, personality, POV, key messages, and differentiation distilled for project alignment.

Client Interviews (up to 5) + VOC insights including testimonials, underlying patterns, and the exact phrases your audience responds to.

Website strategy map of page flow, funnel logic, user journey, and CTA pathways.

Website (up to 5 pages) with captivating hero lines, headlines, skimmable sections, strategic CTAs, delivered in wireframe format.

Unlimited tweaks (within project timeline) until you love every single section, line, and word.

Designer handoff with implementation guidance or the option of full design & development execution.

6-Week follow-up call to review performance, analyze behavior, and optimize next steps.

Testimonial

She immediately captured our tone and vibe on the first try.

“Working with Sarah was a pleasure from start to finish. She immediately captured our tone and vibe on the first try.



When we were in a real time crunch, she went above and beyond, working hours she normally wouldn’t and even helping connect us with others so our ad could go out on time.”

The DLA Academy Team
dlaacademy.com

Timeline: 2-3 weeks

Price: $5,000

Fundraising Firestarter

Inspire the heart. Fund the mission.
A well-planned fundraising campaign will ↷
Unite your community and stakeholders under one mission.
Rev up ambassadors, getting them excited, proud, and loyal to the cause.
Reinforce one message that people instantly recognize.
Resonate with donors and move them emotionally and practically.

What you get:

A 60-minute discovery session to understand your organization, goals, donor landscape, internal challenges, previous campaigns, and the outcomes you want to hit.

A Brand + messaging outline of your voice, emotional angles, key messages, donor psychology, and what truly drives people to give to you.

Copy for core deliverables (custom per project)
Email / e-blast series
Donation landing page or campaign web page
Brochure, flyers, & signage
WhatsApp blasts + hype updates
Pre-campaign buzz

Voice-of-Donor Insights (up to 5 interviews) of quotes, hesitations, motivations, and patterns of your donor base.

Campaign Strategy Map A powerful, emotive campaign theme & tagline, emotional positioning, messaging hierarchy + implementation direction.

Unlimited tweaks (within project timeline) until every decision-maker is obsessed.

Post-campaign follow-up call to analyze performance, wins, and what to optimize for your next round.

Design Collaboration so that your theme translates beautifully across every touchpoint.

Testimonial

We reached our goal of $750,000

“Mrs. Landau brought clarity, heart, and professionalism to every step of the process.

From the very beginning, she understood that this campaign wasn’t only about buying a building, but about giving every member of our growing community a sense of ownership in our future.

She created a clear, compelling campaign that unified the kehilla, communicated urgency without pressure, and kept momentum strong throughout. We reached our goal of $750,000, purchased our permanent makom Torah u’tefillah, and walked away with something even more valuable: a stronger, prouder community.”

Bais Medrash of Howell

Timeline: 1 week for theme + strategy, 2 weeks for rollout assets

Price: $3,500
Theme & strategy direction only,
available for $2,000

Write Away™ Day

Let's write away. Right away.
A Write Away™ day will  ↷
Bump you to the top of my list and make you my only client for 24 hours.
Give you clarity and direction with everyone aligned.
I get every decision-maker on board and keep the whole team moving.
Move stalled projects off your plate  professionally & strategically, with minimal back and forth.
Restore momentum in your business with a polished, launch-ready deliverable by day's end.

What you get:

A 60-minute pre-intensive strategy call the day before to clarify goals, define deliverables, and make sure all decision-makers are aligned.

7 hours of dedicated focus to your brand, so your priority project is executed fast and strategically.

Depending on scope, you may choose:
Landing page
3–5 email campaign
Ad series
Mini strategy + message map
Mini sales page
Campaign tagline + brochure
Tradeshow assets

Intake checklist of everything I need from you, due by 8 p.m. the night before so the day runs like butter.

Polished deliverables (within project timeline) by 4 PM with a Loom video walkthrough until you're obsessed with every word and execution detail.

Same-day feedback incorporated with a polished, finalized deliverable by 9 a.m. the next morning in your inbox.

Week of email support for quick questions, small updates, and implementation help

Testimonial

She immediately captured our tone and vibe on the first try.

“With packed schedules and constant client demands, our team rarely has the space to sit down and produce polished collateral.

The 24-hour deadline created focus, alignment, and momentum, allowing us to get done, in a single day, what would otherwise have stayed on the back burner indefinitely.”

Mr. Kaufman
UpTik Management

Timeline: 24 hours

Price: $2,500

Sarah Landau